M4 Business Network

A Brand Diversion for M4 Business Network

Stills has transformed the brand of Wales’ leading business networking organisations, the M4 Business Network. Founded in 1993, the re-brand will enable the Network to attract more business people in south Wales and also to extend its reach into west Wales and across the Severn Bridge. 

Chris Carpenter at Stills said: “As one of the sponsors of the M4 Business Network we felt strongly that a re-brand was necessary in order to define the proposition of the club and reflect its true personality. As a member and sponsor, it’s definitely the most inspiring and rewarding club in the area, and the new brand more accurately reflect its values, qualities and personality. We also undertook an analysis of the local business networking market in order to strengthen and enhance the brand’s position and to differentiate the proposition of the brand from its competitors.”